Why you Need to See The Eras Tour Movie

I can truly say that seeing The Eras Tour movie was a life changing experience. As one of the many Swifites who wasn’t able to attend a concert, having the ability to experience it in a different manner made my FOMO better. Concert tickets are also expensive and sometimes even at a high cost, you still don’t have great views. The film was a cinematic masterpiece. Everything from the angles, the sound, the cinematography, all the way down to Taylor’s extraordinary performance. 

First from a marketing standpoint, Taylor is a genius. By catering to all of her fans who were unable to attend the concert (or those who just wish to see it again) she was able to reach every single audience with the Eras tour in one way or another. In addition to the estimated $2.2 billion + she has already generated with the Eras tour, she is able to further continue her marketing and profit off of the movie and the souvenirs fans can buy at the theater. Yes, I bought a cup and yes I framed the poster and put it in my room. Taylor broke box office records.

Besides the fact that Taylor is a marketing mastermind- the film is PHENOMENAL. Hannah and I were crying from the start when the soundtrack combining all of the eras played. Essentially, the movie depicts the concert and moves through each of Taylor’s album eras. The transitions between each era made me cry each time because of the change of aesthetic and the memories that come with each album. It also really showed how different each  album is. The starkest transition was from Evermore to Reputation. Outfit changes, scenery changes, stage changes, and overall aesthetic changes truly make the audience feel like they attended ten different concerts in a singular sitting. 

I don’t want to spoil anything for anyone who intends on watching- so if you haven’t watched yet and don’t want anything ruined- stop reading here!! 

The film begins in the Lover era with all of the pink and Miss Americana and the Heartbreak Prince. My favorite song she performed in this era was The Man because with all of the cinematography and stage performance it exemplifies the meaning of the song. For someone so established in the industry, Taylor still faces misogyny and the constant reminder that if she was a man she would be more respected and it would be okay for her to walk all over people. “They’d say I hustled, put in the work. They wouldn’t question how much of this I deserve. What I was wearing, if I was rude. Could all be separated from my good ideas and power moves.” (Taylor Swift, The Man).

After Lover, we enter the Fearless era. This was one of my favorite of Taylor’s outfits throughout the movie with the sparkly gold dress and boots. She reminds us we are going back in time with her (back to her high school days). This transition had me bawling. 

Evermore was ethereal and just breathtaking. The transition was very magical and mystical like you were entering a forest and going into a fairytale. The emerald green robes and the golden balls of light created an out of the woods elegant story. Champagne Problems was fantastic as expected and emotional. But, Tolerate It? WOW! Not at all what I expected, it was truly a scene on the stage as we watched Taylor set up and organize a perfect dinner for her “boyfriend” who appears on stage and simply tolerates her instead of loving and celebrating her. The performance brought the song to life and truly showed the deeper meaning behind the lyrics.

Reputation right after Evermore was a sharp transition but it was flawlessly done. My favorite was during Look What You Made Me Do all of the different Taylors from her different eras were trapped in boxes and Taylor sang and danced around them as they begged to escape. 

Sadly, the Speak Now era was very short and only depicted Enchanted. Enchanted was the perfect singular choice though to define the era. Her purple gown was gorgeous and it fit the purple Speak Now aesthetic in the best way. I would’ve loved to have seen a performance of Last Kiss or Haunted.

Red was so nostalgic with all of the radio classics including 22, We Are Never Getting Back Together, I Knew You Were Trouble, and All Too Well (10 minute version). The coordination and the dancing with the background dancers brought back all of the 2012 vibes of the original album. All Too Well (10 minute version) absolutely destroyed me and is something I hope to eventually see in person one day. 

Folklore was another ethereal performance that was very cabin in the woods vibes. Taylor’s white flowy dress was gorgeous and my tears ricochet was iconic. The oceanic meets The Great Gatsby scenery and depiction of The Last Great American Dynasty was stellar and very elegant. Then the summery and ocean views for August fading into Illicit Affairs was unreal.

Another drastic era change as we exited Folklore and went into 1989. I  was in love with Taylor’s sparkly pink set she wore. Style and Blank Space were iconic especially with the golf clubs for Blank Space. The bikes and the fun stage added to the pop culture New York City energy of the album. I cannot wait for the re-recording in two weeks!

The ending with the Midnights era had me crying, gasping, singing, and having an out of body experience all at once. I literally gasped when Vigilante Shit started. Bejeweled was so wholesome in giving some of the dancers their own dance solo as Taylor yelled nice! The film ended with Karma which is one of my all time favorite Taylor songs so I found it so iconic and fitting.

Overall, I am not the biggest movie person. But, this is one movie you MUST see. It had me going on an emotional journey as we went through the eras and I was reminded of what my life was like during that one and the nostalgia of all the songs and aesthetics of each era. For anyone who isn’t a Taylor fan or supporter, there is no way you can watch that movie and walk away without being blown away or impressed with her talent. She. Does. It. All. 

Xoxo,

Hannahlane

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